In this age of rapid, constant change, asset management practices are undergoing great diversification. However, Japan's asset management industry still lags the West. In particular, there are wide gaps in human resource training and product development, probably resulting from Japan's history of "department store style" asset management companies affiliated with major financial groups.

Since its founding in January 1998, Bayview Asset Management Co., Ltd. (BVAM) has been shaking things up in the world of asset management in Japan as a specialty shop run by a select group of professionals - a "boutique" approach, if you will. This approach has allowed us to offer our investors superior management services over the years. Thanks in great part to the substantial support of Japanese institutional investors, we are taking our place as a leading boutique investment firm in Japan, specializing in Japanese and U.S. equities as well as currency. In April 2011, under our long-term management vision, we welcomed new graduates from university for the first time since our establishment.

At BVAM, we endeavor to be a management company that provides truly exceptional service through closer communication with each of our investors. As an independent boutique, we look to start a new era in asset management in Japan.

Ken Yagi
President and Chief Executive Officer
Bayview Asset Management Co., Ltd.